WWF & Eyes on the Forest created a map to showcase deforestation in Sumatra. With the Google Maps Engine map as part of their “Don’t Flush Tiger Forests” campaign, they convinced 17 out of 20 US retailers to stop buying toilet paper from companies cutting down intact hardwood rainforests and critical tiger habitat in Sumatra.
The HALO Trust mapped their minefield clearance work in a Google Earth Tour
The HALO Trust clears minefields in previously war-torn regions around the world, including Angola, Afghanistan and Cambodia. Upon the launch of their Google Earth tours designed to raise awareness about their work, they saw the most traffic to their website over the entire calendar year.
iNaturalist taps into citizen scientists who submit research-grade species observations to a global map using Android devices and iPhones
iNaturalist.org’s Android app, designed to collect species observations from around the world from citizen scientists, has been installed on over 2000 Android devices. The number of scientific-grade research observations has more than quadrupled.
Posted by Tanya Birch, Google Earth Outreach